In February 2020 Echo Lu was brought in as Chief Executive Officer, and alongside the dedicated board of directors, Haulfryn was propelled into the 2020s, raising standards, expectations, and accountability. Despite the difficulties that were faced during the pandemic, the company, teams, and customers were at the forefront of decisions, ensuring everyone was kept safe throughout, alongside a focus to continue the stability of the company to enable further growth.
Significant investment was made into improving facilities for our guests/owners across several parks. Devon Hills opened a state-of-the-art leisure complex, The Warren unveiled a brand new luxury spa and the Sandbar, a seafront bar & restaurant and Finlake introduced Finlake Falls, which boasts flumes, a gym, as well as a luxury spa.
We completely transformed our dining facilities, introducing freshly prepared and locally sourced menus in our restaurants as well as the launch of new lounge, bar and café eating concepts. This gave even more choice for our visitors and residents – from big breakfasts, light lunches, tempting snacks or cocktails overlooking the sea view and with a focus on plenty of healthy eating options – something for everyone.
Today, under the direction of Executive Chairman Adrian Patten, we remain one of the UK’s most experienced and trusted owners of prestigious holiday and residential parks and we will continue to invest to ensure our leisure, dining and entertainment facilities and services are of the highest standards possible – all aimed at exceeding the needs of our residents, holiday homeowners and guests.